Marketing Manager

Ứng tuyển

Responsibilities

  • Develop a strategic marketing plan in alignment with the company’s strategy and mission.
  • Build BusMap brand as the most famous brand of public transit solution in VietNam
  • Understand, develop and monitor marketing budget to ensure cost-effectiveness of all marketing activities.
  • Oversee and monitor all marketing plan execution, constantly track performance across all channels on sales & marketing dashboard.
  • Coordinate with other departments (BD, Operations, Tech, PR, Customer Service & Legal) to ensure brand consistency and campaign effectiveness. Monitor and communicate post-campaign metrics with related teams.
  • Do market research (SWOT, 5P). Understand online merchants and end-users. Identify potential communication channels
  • Build customer platform & customer segmentation across all digital touch points. Understand customer behaviors via data.
  • Build offline branding touch-points by leveraging BusMap & partner infrastructure
  • Build and grow marketing team by recruiting, training, developing, managing and engaging team members

Requirements

  • Minimum 3 years of experience in marketing including digital marketing, branding and communication
  • At least 2 years of experience in Marketing Manager role
  • Experience in a FMCG/ e-commerce company/ B2B business is preferred
  • Customer-centric and business-oriented mindset
  • Strong leadership and stakeholder management skills
  • Strong Data-driven & financial mindset. Good analytical skills
  • Be an excellent communicator, both verbally and in writing, both in Vietnamese and English

Marketing Manager

Ứng tuyển

Responsibilities

  • Develop a strategic marketing plan in alignment with the company’s strategy and mission.
  • Build BusMap brand as the most famous brand of public transit solution in VietNam
  • Understand, develop and monitor marketing budget to ensure cost-effectiveness of all marketing activities.
  • Oversee and monitor all marketing plan execution, constantly track performance across all channels on sales & marketing dashboard.
  • Coordinate with other departments (BD, Operations, Tech, PR, Customer Service & Legal) to ensure brand consistency and campaign effectiveness. Monitor and communicate post-campaign metrics with related teams.
  • Do market research (SWOT, 5P). Understand online merchants and end-users. Identify potential communication channels
  • Build customer platform & customer segmentation across all digital touch points. Understand customer behaviors via data.
  • Build offline branding touch-points by leveraging BusMap & partner infrastructure

Build and grow marketing team by recruiting, training, developing, managing and engaging team members

Requirements

  • Minimum 3 years of experience in marketing including digital marketing, branding and communication
  • At least 2 years of experience in Marketing Manager role
  • Experience in a FMCG/ e-commerce company/ B2B business is preferred
  • Customer-centric and business-oriented mindset
  • Strong leadership and stakeholder management skills
  • Strong Data-driven & financial mindset. Good analytical skills
  • Be an excellent communicator, both verbally and in writing, both in Vietnamese and English

WHY YOU WANT TO WORK HERE:

  • Passionate team, cool leaders, meaningful products.
  • Competitive salary, bonus (and share opportunities) with a growing startup company. 13th month salary (and more based on your contribution). Salary growth and promotion chances for higher positions each year.
  • A commitment to make your time with us the most transformational time in your career to date. You will be our first 30 team members in the company.
  • Jerk-free, ego-free environment. Free snacks for all members on friday (and hopefully all weekdays). Flexible working hours. At least 1 team-building trip each year.
  • Subsidies: PC, smart phone at the office, health insurance.